[2025 Seoul Shopping Mall] Travel Guide for Gotomall Underground Shopping Mall (Updated Jul)

This time when we traveled to Korea, we went to visit the Seoul underground street. We didn’t expect that this is really a shopping paradise! The store has a wide variety of products, from fashionable clothing, shoes, bags and accessories to daily necessities, and the most important thing is that the prices are super affordable! Compared to department stores or busy shopping districts, the merchandise here is more affordable, making it suitable for people of all ages to come and hunt for treasures. As a girl, I really can’t stop shopping! The clothing styles here are diverse, ranging from Korean pop wear, sweet style, simple fashion to casual sports style, and many stores allow you to bargain a little and buy high-value-for-money loot! Don’t worry if you get tired from shopping, there are restaurant areas at both ends of the underground street, offering traditional Korean snacks, coffee shops, fast food restaurants, etc. You can find a place to sit down and rest, replenish your energy, and continue fighting at any time! ⚠️ Tips: Be careful when shopping as it is crowded Subway: Get off at the Express Bus Station 📌 #SeoulTravel #KoreaShopping #UndergroundStreetExploration #KoreanFashion #KoreanFood #KoreaFreeTravel #ShoppingParadise #MarchGoodPlaces2025

🗺️🗺️ [Itinerary] Day 1:Myeong-dong- Day 2:Gyeongbokgung Palace-Bukchon Hanok Village Day 3:National Museum of Korea-Changdeokgung Day 4:Lotte World Adventure-Lotte World Tower Day 5:Hyundai Department Store(Sinchon Store)-Itaewon-dong-Seoul Sky Observatory-COEX Aquarium Day 6:Seoul Forest Park-Yeouido Hangang Park Day 7:Namsan Mountain Park-Namsan Cable Car Day 8:BUTTER-Gotomall Underground Shopping Mall Day 9:Starfield Library-Ikseondong Hanok Village- Day 10: 📍📍 [Must-Visit Attractions] 1.Myeong-dong 2.Gyeongbokgung Palace 3.Bukchon Hanok Village 4.National Museum of Korea 5.Changdeokgung 6.Lotte World Adventure 7.Lotte World Tower 8.Hyundai Department Store(Sinchon Store) 9.Itaewon-dong 10.Seoul Sky Observatory 11.COEX Aquarium 12.Seoul Forest Park 13.Yeouido Hangang Park 14.Namsan Mountain Park 15.Namsan Cable Car 16.BUTTER 17.Gotomall Underground Shopping Mall 18.Starfield Library 19.Ikseondong Hanok Village 🥘🥘 [Must-Try Food] 🏠🏠 [Nine Tree Hotel Myeong Dong, L7 Hotel Myeong DongDay 1: #travel #familytravel #seoul #south_korea

I went to Cafe Heiwa at Seoul Express Terminal in Korea. This cafe is located at the very back of the EAST ZONE of GOTO MALL, Korea's largest shopping center. The EAST area where the cafe is located is lined with shops selling Korean traditional tableware, cushions and bedding, wooden accessories, miscellaneous interior goods, and flower shops. ■Macarons/Tonkaron (뚱카롱) ・Matcha chocolate 3500w ・Earl Grey 3500w It is said to be carefully finished using Italian techniques using New Zealand milk butter, 100% almond flour, and natural vanilla beans from Madagascar. It is less sweet than other macarons. The matcha chocolate has a rich, bitter taste and flavor of matcha, giving it an elegant feel. The Earl Grey has a slight black tea flavor and a milky and sweet taste. ■ Americano (Americano) 3000w The coffee has a light taste with a mild bitterness, making it easy to drink. It has a mild richness and astringency, making it the perfect match for macarons. GOTO MALL is bustling with shoppers. You can relax inside the store, so it's recommended as a place to take a break from shopping. There are also restrooms in the left aisle. 　　 ＝＝＝＝＝＝＝＝＝＝ ▼Cafe Heiwa GOTO MALL G012 (Gangnam Terminal Underground Shopping Mall) 128-4 Banpo-dong, Seocho-gu, Seoul (128-4 Banpo-dong, Seocho-gu, Seoul) Opening hours: 10:00-22:00 Access: 15 minutes walk from Express Bus Terminal Station on Subway Line 9 ＝＝＝＝＝＝＝＝＝＝ #Korea Travel #Overseas Travel #777 #Express Bus Terminal #Seoul Shopping #Seoul Cafe #Seoul Information #Korea Cafe #Korea Shopping #Korea Tourism #Korea Information

#TravelingMoon The bus time is approaching, but if you are short on time to eat, try Shinsegae Food Court located in Central Terminal! I always passed on it because I thought it would be bad, but when the bus time was almost over, I ate it in a hurry, and the quality was better than I thought! The tteokgalbi was juicy and moist, and the cold noodles were very clean 👍🏻 🏷️ Shinsegae Food Court at Express Bus Terminal 📍 Shinsegae Department Store, B1, Seoul Central Terminal 💸 Tteokgalbi Bibim Naengmyeon Set 17,000 won

"Sandure" is a popular Korean set menu restaurant located at the top of the escalator after passing through the food court of GOTO MALL (Gangnam Terminal underground shopping mall). We arrived just 10 minutes before the last order at 2:30 pm, but it was fine because about three groups of people followed us. The food was delicious and there were so many options that we had a hard time deciding which one to eat. The staff were also kind and asked us if we wanted a refill, which was very nice. I would like to visit again. #KoreanSetMenu #Sandure #ExpressTerminalStation #gotomall

I ate bibimbap at a restaurant on the edge of GOTOMALL 🍚🌶️ It was a small restaurant that I popped into on the way to shopping, but it was a great choice! The bibimbap, which was brought to me immediately after I ordered, was full of vegetables and namul and looked very colorful. When I mixed the gochujang thoroughly, the spiciness and sweetness of the rice went perfectly together, and I couldn't stop eating. The kimchi that came with it was also great with a punch◎ It didn't feel like a tourist spot, but rather had a nostalgic atmosphere, and it was nice to be able to feel the daily life of the locals. It was perfect for lunch after shopping at GOTOMALL! #AsiaTrip #AbsolutelyFreeTrip #SeoulTrip

Located underground at the bus terminal. The mall is in a straight line shopping street. It's a couple of hundred meters long. You can't see the end! It's a shopping street for young and older ladies. All sorts of clothing, ladies' accessories, hats, shoes, and many more. At the end of both sides of the street, there is a food court selling local delicacies. There exit along the shopping street to the ground level. If you need help, there are tourists guides who can assist. You probably need a couple of hours of browsing. Be warned, there is nothing for the men! #6월여행지원금

The underground shopping mall in front of Seoul Express Bus Terminal in Banpo-dong, Seocho-gu, Seoul. Banpo Underground Shopping Mall, which boasts history and tradition, changed its name to Gotu Mall and is now a famous landmark and shopping mecca in Seoul that attracts more visitors. It has entrances in several places, parking lots, and is a transportation hub where subway lines 3, 7, and 9 meet, so it is very accessible. There are plenty of places to eat and play in the nearby Central City and Seoul Express Bus Terminal, so it is a good place to use. #June Travel Support Fund

#AbsolutelyFreeTrip When you're shopping at GOTO MALL, do you ever panic when you don't have any cashʘʘ? If you use a credit card, you'll be charged a fee, so I think that's a problem🧐 I searched in a hurry and found this, so if you're lost, this is a good place♡ ˊ˗ ⑧-2, the currency exchange on the ground💰 First floor of the building where Donghae Sashimi Restaurant and Super Coffee are located ⑧-2 is on the north side of the square right in the middle of GOTO MALL There's an escalator, so go up and it's on your left👌ˊ˗ ※The exchange rate isn't listed, so it's probably a good idea to ask beforehand⟡.· #SeoulTrip #AsiaTrip #Tourism #GoToMall #ExpressTerminal #KoreaExchange #KoreaTripInfo #SeoulTrip #KoreanFashion #환전소

🗺️Destination introduction 📍Travel schedule: 5/14-5/16 👉Day 1: 🧭Destination I wandered around Seoul Station as soon as I arrived. I actually wanted to eat lunch right away, but I was tired so I checked in right away. I got ready from there and went for an early dinner. I walked to Yeonnam Seo Restaurant in Myeongdong! It's a charcoal grill restaurant where you can eat kalbi while standing. It was delicious! After that, I took a bus to Gwangjang Market. The road was crowded but I managed to arrive safely. It was my first time eating Gwangjang Market Chapsal Gwaegi and it was delicious! There wasn't much of a line so I wish I could have eaten it again! ✈️Transportation: Bus 🏖️Recommended spot: Kwangjang Market Chapsal Gwaegi 🥘Food 🏠Accommodation 1.Eight Rest Hostel Myeong-dong 👉Day 2: 🧭Destination: Head to Anguk in the morning. I went to Onion, which I've been interested in for a while. It took me at least 10 minutes to enter the store. It was beautiful as expected. Rather than saying that the bread is delicious, the store is lovely, so I would recommend you go in and eat there. Then we went to Bukchon Hanok Village. It was a short walk away. There were a lot of people. It might be a little difficult to take photos, but the building is beautiful. You should go there at least once! After a leisurely tour, we went to our first GOTo Mall. It was incredibly large. Just looking around the stores might drain your energy. There are affordable clothes, so I recommend taking your time. After that, we went on a shopping spree at No brand. The packaging is cute, so it's good for souvenirs, so I bought a lot! Everything I bought was delicious. In the evening, I went to the Banpo Bridge Moonlight Rainbow Fountain. It's so beautiful that you wouldn't think it was a free show! You can enjoy it while listening to wonderful music. However, there are no buses nearby, so a taxi may be more convenient. ✈️Transportation 🏖️Recommended spots 🥘Food 🏠Accommodation 1.Eight Rest Hostel Myeong-dong 👉Day 3: 🧭Destination: On the last day, I went to Seoul Station to return home early. I was planning to do some shopping at the station, but Lotte Mart was closed. What a shame 😢After that, I took the train to the airport. I had a great time at Incheon Airport! ✈️Transportation 🏖️Recommended spots 🥘Food 🏠Accommodation 1.Eight Rest Hostel Myeong-dong 💡Other points:

korea 7 days wonderful n wast booking with trip.com

#AustraliaFlightEvent To be honest, the exterior of Seoul Express Bus Terminal Station looks a bit old at first glance. Maybe because it’s such an old building, it doesn’t feel very sophisticated, but instead, it has a familiar and cozy atmosphere. The large signs and complex structures may be a bit confusing for first-time visitors, but it has a strange charm that makes you feel its own history(?). The area around the entrance is always crowded with people and cars, so it feels a bit crowded, but it’s a place that captures the lively and busy atmosphere of Seoul. When you look at the exterior, you might wonder, “Is this really the central terminal of Seoul?” But its rough appearance makes it feel more realistic and human, so you keep getting attached to it. It’s a unique place where traces of old Seoul remain.

#AustraliaFlightEvent Pamiestation is directly connected to the Express Bus Terminal Station, so it's easy to access, and the interior design is really impressive. Overall, it has a luxurious and classic atmosphere like New York's Grand Central, but at the same time, it's a space that feels good just by walking around. ✨ The ceiling is high and the structure is open, so it feels wide open, and the lighting is warm, creating an overall cozy atmosphere. The floor tiles and wall finishes are luxurious and I felt that they paid attention to every detail. The stores are also decorated with their own unique characteristics, so it's fun to look around, and I didn't get bored at all while shopping. It's more like a lifestyle space with a clear concept than just a shopping mall! It's a space that's full of emotion overall, and there are many good spots to take pictures, so it's a place that's enjoyable to the eyes☺️

#CanadaFlightEvent I've arrived at the express bus terminal. The express bus terminal looks the same as before. The surroundings seem to have changed a lot, but the terminal hasn't. It's been a while since I've ridden Kumho Express. They fill up all the seats, leaving only one empty seat. The weather is really nice~~

#CanadaFlightEvent I came to Seoul Express Bus Terminal to go home. It's cold outside, but the plants inside are growing very green and well. The long cactus is growing very beautifully. The leaves are long and wide, and I don't know if it's a bird of paradise or a lady's mantle, but the green leaves are refreshing.

#JanuaryTravelSupportEvent #2024WishEvent #FebruaryTravelSupportEvent I had a great time looking around the various products at the Gotumall underground shopping mall of the Express Bus Terminal between 2 and 3 PM today. Gotumall is a long underground shopping mall with a variety of stores, from fashion items to daily necessities and accessories. In particular, the trendy clothing and low-priced accessory stores caught my eye, and it was the perfect space to slowly look around alone. 📌 Points for solo travelers Recommended shopping: Fashion stores where you can buy seasonal trendy items at low prices Hidden spot: Small cafes located in the middle of the shopping district → A good place to take a break during shopping Recommended snack: Homemade waffles and coffee set sold at a dessert shop in the shopping district (6,000 won) 🚨 Notes The shopping district is long and complicated, so check the location in advance to find the store you want It's relatively quiet on weekday afternoons, but it can be crowded on weekends There are many stores that accept cash payments, so it's a good idea to prepare small amounts of cash GoToMall is a place where you can buy trendy items at reasonable prices, and I was able to enjoy shopping and sightseeing at the same time. I want to visit again with my friends next time! 🛍️ I don't know if my friends will follow me!!ㅌㅋㅋ #koreatrip #GoToMall

#0yentripFebruary2025 I don't know if this is really the right thing to do! I always aim for Go To Mall by following this rule😊 Isn't it hard to find the highway terminal because there are three lines? I'm not that bad at directions, but... Every time, I'm like, "Huh? Which exit was it?" 🥲 I'll write it so I don't forget too🩷 When I arrive at the expressway terminal station, I just head for the ticket gates marked 8-1 or 8-2👍 I've forgotten this a few times and ended up wandering around the basement of the expressway terminal for a long time😭 There are a lot of similar shops in the basement of the expressway terminal, so it's easy to get lost🥲🫣 If you get lost, remember 8-1 or 8-2👍🩷 ♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️ Go To Mall 🕰️Business hours 10:00-22:00 🏖️Atmosphere/facilities Lively 📍Location 128-4, Parkhong-dong, Seocho-gu, Seoul Ⓜ️Aim for exit 8-1 or 8-2 of Express Bus Terminal Station! ♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️ #Directions #ExpressBusTerminal #GoToMall #SeoulTrip #SeoulShopping

#newyearnewtripkorea trip nice place and nice food too

#0yentravelJanuary2025 I wanted to buy some smartphone accessories, and Namdaemun is likely not open on Sundays, so I went to GO TO MALL💨 Someone said on SNS that this shopping bag is in row C... It's a Korean thing😭It's not😭 Well, there are a lot of things, so I walked around and found it! The store number is "D039 대박" When I went there, there were a lot of eco bags with SNOOPY, Wangchan, and flower patterns👍 And it was 10,000 won for the L size, which is 5,000 won cheaper than Namdaemun🙌🙌 I bought it as a souvenir for a friend who loves Wangchan!! ! Also, the accessories for the bag were 5,000 won, cheaper than Namdaemun There were fewer varieties than Namdaemun, but the price tags were clearly visible, so I think you can buy with confidence😊 The lady at the store was also good at Japanese👍 ♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️ GO TO MALL Store number D039 Store name 대박 🕰️Business hours 10:00-22:00 🏖️Atmosphere/facilities Price tags are clearly visible, so it's easy to understand 📍Location Park Bo-Hong, Seocho-gu, Seoul 128-4 💰10,000 won per bag, large size ♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️♾️ #gotomall #SeoulTrip #KoreaTrip #Shopping #EcoBag

#OverseasTrendPlaces The Expressway Terminal itself is so crowded with department stores that you could spend a whole day there, and the time just flies by while you're looking for what you want❣️ Before I knew it, I was starving and tired💦 In the meantime, in the food district of GOTOMALL, I found "Jimdak"🐓⸒⸒ It's basically a hearty, sweet and spicy chicken dish‼ ️ The wide glass noodles are soaked in flavor and are so delicious❤️ Even though I don't like spicy🌶, I was gradually crying, but I was able to eat it until the end👍 #SeoulTrip #KoreanLunch #gotomall

The squid game pop-up at the express bus terminal was the biggest pop-up I've ever seen!!! It was even more fun because you could actually experience the game here. :) The tree decorations were beautiful during the Christmas season, so I felt good the whole time I was there. If you're a fan, you should definitely visit! 💖 Location: 176 Sinbanpo-ro, Seocho-gu, Seoul #January travel support event #Seoul travel

#2025OverseasTravelEvent This is Seoul Express Bus Terminal! There are more bus destinations than train destinations, so when traveling to small cities in Korea or visiting places where trains don't go, I use the bus. It was nice that there was a mart or bakery where I could grab a quick bite.

#New York Flight Ticket Event An underground shopping mall located in Seoul Express Bus Terminal Station. It's called Gotumall. The underground shopping mall mostly sells clothing, but there are also accessories, socks, interior decoration items, and flower shops. It's a place that many foreigners visit to shop, as well as Koreans.

#NewYorkFlightEvent An underground shopping mall in Seoul Express Bus Terminal Station. It's called Gotumall and is a place where you can buy clothes at low prices. In addition to clothes, there are accessory and prop shops, and at the end of the underground passage, there are interior shops where you can currently see pretty Christmas decorations.

#NovemberTravelSupportEvent GoToMall at Express Bus Terminal Station is a great place to buy cheap and pretty flowers. There are flower shops at the end of the underground passage where the GoToMall food court is located. Since there is a flower market nearby, the bouquets are being sold at a cheaper price than the market price. You can also buy various flower pots and plants.

#NovemberTravelSupportEvent The underground shopping mall of Gotumall, connected to the Seoul subway station Express Bus Terminal, is mostly filled with clothing stores, but there are flower shops and interior design shops at the end. In particular, flowers are sold much cheaper than at flower shops in the market, perhaps because there is a flower market nearby.

#NovemberTravelSupportEvent Gotemall, an underground shopping center connected to the Seoul subway station Express Bus Terminal. Gotemall is famous for selling cheap clothes, but there are also many flower shops and interior decoration shops. Especially in November, there is a fancy atmosphere with shops selling Christmas decorations in preparation for Christmas.

#November Travel Support Event Gottermall, full of Christmas atmosphere. There is an underground shopping mall connected to the Seoul Subway Express Bus Terminal Station. At the end, there are shops selling interior accessories, and they are currently selling Christmas decorations, so the gorgeous decorations are worth seeing.

-:+:-:+:-:+:-:+:-:+:-:+:-:+:-+:-+: 🇰🇷 Express Terminal, Seoul, Korea "PAIK'S COFFEE Banpo GOTO MALL" Cafe brand by Professor Baek Jongwon -:+:-:+:-:+:-:+:-:+:-:+:-:+:-+:-+: Located in the food district of the T and G areas of GOTO MALL, the express terminal station of each subway line. A cafe brand created by popular food researcher "Baek Jongwon". PAIK'S COFFEE's coffee is made from new crop beans from the Cerrado in Brazil, harvested within one year. They also offer specialty coffee with a rich flavor, with a focus on roasting. They have a wide variety of menu items, including flavored coffee, so you'll have a hard time choosing what to order. 　　 ▼ Vanilla Latte ICE 3,700w A fragrant and easy-to-drink coffee. It has a fruity, nutty aroma. It has a clean acidity, depth and a slight sweetness, and a well-balanced mellowness. The fresh taste allows you to feel the original charm of coffee. 　　 In addition, the creamy milk and sweet vanilla syrup combine to create a mellow and fragrant taste. This is a cup that exquisitely combines the depth of coffee and the sweetness of vanilla. 　　 The website introduces it as a "coffee specialty store with reasonable prices and amazing quality." In addition to coffee, they also offer drinks such as iced tea, ADE, and melon soda, as well as soft serve ice cream. 　　 I was able to relax and enjoy my coffee in a cozy cafe space. I appreciate the affordable price and casual atmosphere. It is also recommended for those new to Korean coffee shops, as it is popular with coffee lovers. 　　 ───────────── ▼ PAIK'S COFFEE Banpo GOTO MALL Store (Baekdabang/빽다방 반포고투몰점) 19-1 Banpo-dong, Seocho-gu, Seoul Underground shopping street G018, T102 Opening hours: 8:00-22:00 Closed: Irregularly Access: Directly connected to the 8-1 and 8-2 exits of Express Terminal Station on all subway lines ───────────── #0 yen travel autumn #express terminal #gotomall #baekjongwon #teacherbaek #baekdabang #seoulcafe #koreancafe #koreantravel #koreantourism